Sharjah Public Libraries

Objective: Even thought the library is well-established in Sharjah, Sharjah Public Libraries aims to increase its presence and attract more visitors.

My Contribution: As a copywriter, I strategise content and conceptualise English communication for the brand. This involves creating trendy, engaging, and fun content and campaigns focused on books, bibliophiles, and upcoming events.

SIBF x SPL: I also contributed to key events for the brand, including the Sharjah International Book Fair. We hosted interviews with various authors under themes such as Beyond the Words, How-To, and Authors Under the Spotlight, further enriching the brand’s engagement.

A few of the examples: